Transforming Industrial Design #3
Design Center Baden-Württemberg, Stuttgart
28 June 2019
In a time marked by digital change, economic tensions and social and ecological upheavals, those working in product development and industrial design are facing new tasks and responsibilities. Complexity and acceleration in technology, business and society are the significant areas presenting new challenges for design and creativity in the future.
On 28 June 2019, from 10 a.m. to 5 p.m., the Design Center Baden-Württemberg invites interested parties to a “Work Conference” aimed at management personnel and up-and-coming staff from marketing, development, and innovation and design management. Together with experts from science, education, and industry, the conference will examine the fundamental challenges and success factors of product development and industrial design. Which technologies are currently leading the way in industrial design? Which methods, innovation and development processes will be essential for industrial designers in the future? And how can we train people to be more aware of their responsibilities with regard to people, resources, and the environment?
After an official welcome, the day will feature one-hour intensive workshops and lectures. Among others, Philipp Tresen, Professor of Human System Interaction at Darmstadt University of Applied Sciences, will talk about “Digital Transformation in Design”; Daniele Bohlinger, Head of Sustainability Design at the BMW Group, will give a lecture entitled “Sustainable by Conviction” highlighting the urgency for and complexity of new strategies in corporate structures. Finally, a joint plenary session will summarise the insights gained through the course of the day.
You can register online for 90 euros. Students pay 40 euros.