With three days of lectures about economic change and its impact on people’s needs, the international design conference Typo Berlin will be taking place 2018 under the banner “Trigger your mind”.
This year’s Typo Berlin focuses on the practice of change as well as on the scenarios, models, and evaluation of change in the large digital context. In its centrum it is about the digital transformation and its interface with the people – the “trigger” being an impulse or means of communication. Key questions of the lectures are, for example: “What are the prerequisites for economic change? How do we introduce it and how do we measure it? What are the consequences?” On five stages, various speakers will explore these questions, introducing their inspiration, expertise, and economic interdependencies. Among them is the Japanese typeface designer Toshi Omagari with a talk called “8 Pixels Is all You Need” in which he talks about self-restraint in the creative work and the special features of typefaces in computer games. Another speaker is Egyptian product designer Dina Amin, who has been publishing her project “Tinker Friday” on Instagram since 2016, which shows her perspective on the consumer society through short stop-motion films. Her talk “A Tinker Story” provides an insight into her personal change and her work in Egypt.