Dubai Design Week
13 – 18 November 2017
As the largest platform and annual design event in the Middle East, Dubai Design Week is known as the meeting place for regional and international companies and designers as well as offering one of the few opportunities to network and present the latest developments.
The types of format and the disciplines of participants are very different and cover a wide field of creative work. The events will take place in the Dubai Design District. In addition to presentations, exhibitions and product releases, the Royal College of Art is offering a series of workshops. The future of sales and human-centred design will be discussed during these two-day courses.
The highlights of the Design Week include the Global Grad Show, the largest gathering of graduates from creative-based universities, where ninety-two design schools from forty-three countries will be displaying their work.
The exhibition in the Abwab Pavilion will be displaying work by regional designers. Other must-see exhibitions are “Iconic City” about the urban development of Casablanca, and “Downtown Design”, the largest fair for design in the Middle East.
Convening design from around the world in Dubai is also certainly good for the Dubai Institute of Design und Innovation, which was founded last year. MIT and the Parsons School of Design were involved in the schools development.
Design Week is organised in collaboration with the Dubai Design District – a complex that is to form a basis for the local creative sector and in which the university is also located. The event is sponsored by the Ministry of Culture and by international companies, such as Audi and Pepsi.
It is interesting to try to understand the design concept that Dubai Design Week is pursuing. A region, heavily influenced by Western organisations and concepts, and in which design has not been a discrete discipline for very long, is working on its own definition. It is impossible to judge how great the aspiration for profit-oriented economic development or prestige issues is. Nevertheless, quite unique opportunities and possibilities can emerge from these Western roots linked to a different culture.