29 August 2017


Play Parade.

An Eames Exhibition for Children

Vitra Design Museum Gallery, Weil am Rhein

9 September 2017 – 11 February 2018



On 9 September, the Vitra Design Museum is launching its first exhibition specially designed for children. At the centre is the artistic exploration undertaken by Charles and Ray Eames with play as a creative activity.


“Take your pleasure seriously!” was Charles Eames’ guiding principle which also became the starting position for the “Play Parade”. Charles and Ray Eames saw toys on an equal footing with everyday objects, so they should not be designed with less care than furniture or other products used every day. Built as a large and colourful room installation, the exhibition represents a world of fantasy which also displays elements of traditional museum design. Original designs and prototypes are presented in display cases, but reconstructions and re-editions can also be engaged with directly through playing with them. Visitors can build aeroplanes, towers, houses, tents and many other things with The Toy. This building set is made up of colourful, geometric surfaces and poles which can be assembled to make large constructions. The early short films “Tops” and “Parade” show how toys from the 1950s can transfix viewers.

On 1 October, the Design Museum invites visitors to its Family Day entitled “Serious Play”. Families can join in with lots of hands-on activities, a treasure hund, special tours around the campus and a big kite flying venture.


Nº 278

form Design Magazine

Aws4 request&x amz signedheaders=host&x amz signature=5c9512d1af5d484d52364e9a4e60d63ff7e70e75d625f3bbdeeb2dbbf5ec0d2c Order now


Verlag form GmbH & Co. KG
Wildunger Straße 8
60487 Frankfurt am Main

T +49 69 153 269 430
F +49 69 153 269 431

Subscription Service

Questions to your subscription invoice, to our subscription program or a change of address?

T +49 69 153 269 438
F +49 69 153 269 439


Sign up now and get access to exclusive ticket draws, monthly news about the magazine as well as information on exciting design events and publications.

Sign up

Design Magazine
Established 1957